Privacy Policy – Pixel Arcade Shop
Last updated: 19/09/2026
Pixel Arcade values the protection of your personal data. This privacy policy explains which personal data we collect when you purchase event tickets through our website, how we use and protect this data, and what rights you have under applicable privacy legislation, including the General Data Protection Regulation (GDPR/AVG).
1. Data Controller
Pixel Arcade, located at Tramkade 18, 5211VB in ’s-Hertogenbosch, is responsible for processing personal data as described in this privacy policy.
For privacy-related questions or requests, you can contact us at:
Email: info@pixelarcade.nl
2. Personal Data We Process
When you purchase event tickets or use our website, we may process the following personal data:
- Contact information: Name, email address, and phone number (if provided or required).
- Order information: Purchased tickets, event name, ticket quantity, order number, and order date.
- Payment and billing information: Payment status, transaction details, billing information, and information relating to the payment method used. Payments are processed through WooPayments, which supports payment methods including Visa, Mastercard, and iDEAL. We do not store full payment card details such as the complete card number on our website; payment card information is processed by our payment provider.
- Event attendance information: Ticket validation, check-in status, and information necessary to manage access to events.
- Customer service information: Information you provide when contacting us about an order, ticket, or event.
- Website and technical information: Where applicable, IP address, browser information, and website usage data collected through cookies or similar technologies.
We only collect and process personal data that is necessary for the purposes described in this policy.
3. Purposes of Data Processing
We process your personal data for the following purposes:
- Processing and fulfilling event ticket purchases.
- Sending order confirmations, tickets, and other essential event-related communications.
- Managing event attendance, ticket validation, and access control.
- Providing customer service and handling questions, cancellations, refunds, or other order-related requests.
- Processing payments and maintaining financial and administrative records.
- Complying with applicable legal and tax obligations.
- Protecting the security of our website, ticketing system, and events.
- Sending promotional communications about upcoming events, where permitted by law and where the appropriate legal basis applies.
We do not use personal data for purposes that are incompatible with the purposes for which it was collected.
4. Legal Bases for Processing
We process personal data on the following legal bases, depending on the specific processing activity:
- Performance of a contract: To process your ticket order, provide your tickets, and manage your event attendance.
- Legal obligations: To comply with tax, accounting, and other applicable legal requirements.
- Legitimate interests: To manage our business operations, maintain website security, prevent fraud, and handle customer service, provided that our interests do not override your rights and freedoms.
- Consent: Where required, for example, for certain marketing communications or non-essential cookies.
5. Data Sharing and Third Parties
We only share personal data with third parties when necessary for the purposes described in this privacy policy or when required by law.
Depending on the services we use, these parties may include:
- Payment providers: Such as Woopaymentt, for processing and verifying payments.
- Website and hosting providers: For hosting and maintaining our WooCommerce website.
- Ticketing and event management providers: For ticket delivery, ticket validation, and event access management, where applicable.
- Email service providers: For sending order confirmations, tickets, and other communications.
- Professional advisers and authorities: Where required for legal, accounting, or regulatory purposes.
Where required by applicable law, we establish appropriate data processing agreements with our service providers.
We do not sell your personal data to third parties.
6. Data Retention
We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, unless a longer retention period is required by law.
Our retention practices include:
- Ticket and event-related data: Retained for as long as necessary to process orders, manage events, handle customer service, and resolve potential disputes. Where no further purpose exists, data is deleted or anonymised in accordance with our retention practices.
- Financial and accounting records: Retained for the legally required period, including applicable tax retention requirements.
- Marketing data: Retained until you withdraw your consent, object where applicable, or the data is no longer needed for the relevant purpose.
- Website and security data: Retained for the period necessary for security, fraud prevention, and technical administration.
We periodically review retained data and delete or anonymise information when it is no longer necessary.
7. Data Security
Pixel Arcade takes appropriate technical and organisational measures to protect personal data against loss, misuse, unauthorised access, alteration, or disclosure.
These measures may include secure website connections, access controls, and appropriate security practices for our website, ticketing systems, and service providers.
However, no online system can be guaranteed to be completely secure.
8. Cookies and Similar Technologies
Our website may use cookies and similar technologies to:
- Ensure that the website and shopping cart function properly.
- Process orders and improve website performance.
- Analyse website usage, where applicable.
- Support marketing or other functionalities, where applicable and legally permitted.
Depending on the type of cookie, we may ask for your consent before placing or using it.
9. Your Privacy Rights
Under the GDPR/AVG, you may have the following rights, subject to applicable legal conditions:
- The right to access your personal data.
- The right to correct inaccurate or incomplete personal data.
- The right to request deletion of your personal data.
- The right to request restriction of processing.
- The right to object to certain processing activities.
- The right to data portability, where applicable.
- The right to withdraw consent where processing is based on consent.
To exercise your rights, contact us at:
Email: info@pixelarcade.nl
We may need to verify your identity before processing your request.
10. Changes to This Privacy Policy
Pixel Arcade reserves the right to update this privacy policy when necessary, for example, due to changes in our services, legal requirements, or data processing practices.
The most recent version will always be available on our website, with the latest update date shown at the top of this policy.